Smart Event Economics

Smart Event Economics

Refinancing Your Event: How Lanyards and Fabric Wristbands Become Profit Centers The costs of organizing events are constantly rising, but budgets rarely keep pace. Many organizers still view entry systems and attendee branding as a pure cost factor. However, with the right strategy, custom lanyards and high-quality festival wristbands can be strategically marketed as exclusive […]

What Is a Lanyard?

What Is a Lanyard?

What Is a Lanyard? Few people realise that the humble lanyard traces its roots back to 15th-century French and British navies. It wasn’t a fashion item, but a practical piece of gear—a cord used by marines and soldiers to secure their pistols, swords, or knives, ensuring they weren’t lost in battle or while climbing the […]